Adidas Originals Stan Smith
This spring/summer 2014 adidas Originals has re-released one of it’s best-selling shoes of all time - the iconic Stan Smith sneaker. Since its debut as a tennis shoe in the 70’s, the classic white leather shoe now comes back in three different heel tab colors – green, red and blue.
For the collection launch JAMJAM created a tailor made retail campaign in line with the new color scheme. The execution includes interior design, prominent shop windows as well as an inspiring in-store experience.
- Client: Adidas Originals
- Project: Retail Campaign
- Date: 2014